You see all those emails in your inbox...fixed width and nicely blocked paragraphs ?
With all the emails we're receiving daily we immediately see from the look of an email that it's from an autoresponder broadcast. Do you still read all these emails every day ? Naaaah....
I've discussed this with some other antrepreneurs and email marketing experts and we've found a very unusual way to increase openrates and clicks in our email broadcasts.
DON'T USE FIXED WIDTH !
If you get an email from a friend, family or even a business related email you'll find that these emails are normally formatted, full width text. If you want to be different in this online business chaos I'd recommend to start using FULL WIDTH emails to send to your list. Since this change my results have tripled !
Just my 2 cents on this.
Feel free to comment or ask questions...
Andre