Google launched its latest “Hummingbird” algorithm about a month ago and that it currently affects 90 per cent of worldwide searches via Google.
Google launched its latest “Hummingbird” algorithm about a month ago and that it currently affects 90 per cent of worldwide searches via Google.
“Hummingbird” when did this happen am just hearing for the first time i think i have to go online to to get myself update on the latest happenings
Thanks for the information, I haven't checked it yet. Does anyone have more info about this?
It's just an update to how Google 'thinks' about it's query's.
From what I can see in my few remaining incoming keywords - Hummingbird is definitely leaning towards more Long-Tail queries of 4-5-6 word searches. They're definitely NOT Exact-Match phrases in the title or body content -- Google is (re)interpreting searcher's queries and occasionally deciding that my page is 'about that sort of thing' with a very broad, interpretive match of sorts.
This of course is happening while another Google update is sending (Not Provided) keyword data -- cutting off the majority of incoming keywords being reported to webmasters. So kiss your short and medium tail keyword data goodbye, but it seems some longer, more obscure search phrasing is still squeaking through...
Seems like it affected all-length keywords for me
From what I noticed, websites with strong social network signals didn't get hurt as bad. I have some clients that relied solely on link building and not social media and they are now being burnt a bit. Hopefully time and more diversity will help recover rankings after this algorithm change.
Read more things about this Hummingbird update on searchengineland (dot) com.
According to Hammingbird algorithm google's most view on unique article and quality backlink. They highly dislike duplicate content.