The logo gives a long lasting effect on the visitor's mind for your company and products. So don’t take the logo design process lightly. Here are some tips to follow to make your logo design more effective.
Originality: it’s really needed that designed logo is substantially different from all other logos that can be discovered in the same industry as yours. Unique logo helps people to memorize you easily.
Creativeness: use different elements for your design. Combine different elements like shapes, different fonts, color code, etc. This element should be related to your company products and services.
Audience: define an image that is consistent with your business. The logo should represent your business products and services so people get to know about your company and visit your website.
Keep it negligible: logo should be clean, easy to recognize and remember. Remember that the logo should look great on both dark and light colored website backgrounds. Select simple text font.
Practicality: be sure that the logo should be recognized in all sizes. Use standard fonts and colors. The logo should be capable of modifying with the design trends.