SEO for Amazon astore?

[vf8170]

Hey all, I'm trying out an astore on a couple of my sites. Is there any SEO that can be done for these pages?

Since it is in a iFrame, I assume Google will not even see it.

I have added a short "welcome" text above one store and about a 400 word unique article under the store. I guess this might help in the search engines.

Should I even try to SEO the store page or just rely on visitors visiting other pages to find it once on site? I don't want to waste time and effort on articles and backlinks if there is no benefit.

Thanks for any thoughts you might have.

[wink0r]

I suspect that contextual links to the store page from other content on the site will be most effective, but if you find something else that works please write it up here.

[vf8170]

Will do, I hope that the article under the store helps with search engines but this is my first real astore and all around Amazon site.