OnPage optimization factors

[bestija]

There are some important factors to care about in on page search engine optimization:

• title tags
• meta tags
• link structure
• h1/h2 tags
• keywords
• description
• content
• keyword density
• sitemap
• W3C validation
• content optimization
• image optimization
• internal linking
• robots.txt

[ejhayehm]

thanks for these useful tips. this very relevant and important for those who want to learn SEO. you must get with it in order for you to succeed on this industry

[talk1234]

I think I already mentioned that points.. take a look around..

[digitalfanatic]

Can someone please help me as to how can image optimization help in SEO? And, please also tell what is keyword density. Thank you

[angel]

Hey, thanks for this useful information. but can you tell me what is W3C validation, image optimization, robots.txt

[insightful]

Thanks for your useful tips. It is very useful to know about SEO and its process. But I want to know what is W3C validation, robots.txt? How it helps in SEO?

[friend13]

Can someone please help me as to how can image optimization help in SEO? And, please also tell what is keyword density. Thank you

lets start with the easiest of the two - Keyword Density:
There are two basic content factors on your page, related to keywords, (1) Prominence and (2) Density.

Density could also be called Frequency. The number of times your keyword (or phrase) shows up on the page, and expressed as a percentage of the number of words on the page.

There is no hard and fast rule as to what that percentage must be. However, too high a percentage is SE Spam and too small a percentage is useless.

The best way to measure the proper percentage is to go to any web-page that shows up in the SERPs as number 1. Copy the page and past it to your favorite word preocessing program, and take a word count. Then use the find/replace tool onthe wordprocesser to find the number of times the search term is used on the page. Divide the number of times the searhc term is used by the number of words and you have a useful keyword density suggestion for whatever page you are trying to optimize.
The fact that the page you examined has the top rank under that search term means it is neither to small a percentage nor is it too large.

The other question is how to get an image optimized. Search Engine Spiders cannot read images. They only read words. They do, however read HTML perfectly well.

Given that - As you know images are stored in some folder - If you could not see a picture, which image do you suppose is a picture of a cat
A. img src="animal.com/cat-pictures/Tabby-cat.jpg"
B. img src="animal.com/images/image3.jpg"

Got the picture?

Now the alt tag - This tag is used for accessibility purposes. However, if the keyword is "Feline," which is the better alt tag:
A. Picture of a cat
B. Feline staring at a cat-fish

friend13

Hope that helps.

---------- Post added 04-22-2011 at 05:14 AM ----------

Thanks for your useful tips. It is very useful to know about SEO and its process. But I want to know what is W3C validation, robots.txt? How it helps in SEO?

W3C validation is accomplished by submitting a webpage to "validator.w3 dot org" (written as ".org") They check the HTML to make sure is is perfect. This proper and good HTML assures that the page will show in basically the same way no matter which browser is used. (W3c is, after all the only real authority on HTML). When the HTML is good, and carries nop warnings or mistakes, then the page will load fast and accurately.
No one, including SE Spiders, wants to wait for more than 5 - 8 seconds for a page to load. Slow loading pages or poorly parsed HTML will repel the poor little SE Spider.
robots.txt informs the search engine which pages to index or not index.
It is only important if there are pages which you do not want robots (SE Spiders) to crawl. Certain places, such as server records, are not to be crawled or indexed - robots.txt is the standard way of defining those pages or directories.
(IF the place you do not want the robot to notice is only a link, then your best bet is to use the no-follow tag)
Your friend 13

[bluearrow]

I think having a privacy policy and contact page matters too. I think Google maybe giving little points for these 2 facts too in their search Algorithm.

[h3llkn1ght]

why W3C validation so important,, ???

[bluearrow]

why W3C validation so important,, ???

W3C validation is not important seo wise but having clean fast loading pages is important. (Plz correct me if I'm wrong). Even Google, Bing and Twitter have W3C validation errors. It's good if you get your pages W3C validated but it's not really necessary SEO.

Check this,

[rain22]

recently me too posted a thread about this topic, I believe these factors are the main.
http://www.imtalk.org/f14/2052-best-...imization.html

[seobunny]

[seopro]

There are some important factors to care about in on page search engine optimization:

• title tags
• meta tags
• link structure
• h1/h2 tags
• keywords
• description
• content
• keyword density
• sitemap
• W3C validation
• content optimization
• image optimization
• internal linking
• robots.txt

Meta keywords, However google don't crawl meta keywords... still some seo expert recommend them to be included in On-Site SEO list.

[rain22]

[fredsmith]

You forgot the h3 tags they important too.

[sabrinaaleide]

I want to add two more points
301 redirect
404 customization

[MarkUpshaw]

I think you all forget the most important thing: user experience.

[Nemanja]

You forgot the h3 tags they important too.

This is not even close to important.